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Awareness Campaign

Distribution of free Solar Cookers and Solar Lanterns
Spreading the message of Solar Energy among BPL Tribal Community

Seminar on Climate Change: Impact, Adaptation & Mitigation
Focusing on countering climate change and transition to Low carbon sustainable and inclusive economic growth

Seminar on Green Energy leading to Inclusive Growth
Identifying ways in which Non-conventional Energy can lead to sustainable growth

From Himalayas to the Bay of Bengal (Pahar Thheke Sagar)
Unique cycle campaign to spread the importance of Solar Energy and Rain-water Harvesting

2nd International Kolkata Kite Festival 2012
Spreading the message of Solar Energy among students and young people through fun

Solar Lantern for clay modeller of Kumartuli (Matri Sakti)
Spreading the message of Solar Energy as well as Women Empowerment


 
Distribution of free Solar Cookers and Solar Lanterns

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Borogora, Ajodhya Pahar, Puruliya
Borogora is a village deep inside the Puruliya district of West Bengal comprising of 14 families nestled in the lap of the picturesque Ajodhya Hills. They have no food, no education, no medical facility, no power and no sustainable livelihood. Their only source of livelihood is the wood that they collect from the surrounding forest and, if they are lucky, sell them at a price to purchase some rice. Else they survive on a beetroot, which is inedible for us living in the civilized world. They vote every time, have got job cards under the National Rural Employment Guarantee Scheme, but they do not know how to collect the money from the Post Office, which is far off. Their only source of water is a seasonal rivulet some distance away and diarrhoea is rampant. A primary health center is located 18 kms away but no one of the village has seen the place.

    
Utility of Solar Lanterns (left) and Solar Cookers (right) are being explained to the villagers of Borogora


Jamespur, Sundarban, South 24-Parganas
When rest of the world was celebrating new year's eve on 31 December, 2011, a child was born at the remote village Jamespur in Sundarbans after a night-long complicated procedure. The Solar Lantern used at the OT was provided by Sulekha.


 

Jhargram, Jangalmahal, Paschim Medinipur
On 6 January, 2012, at a function at Jhargram, Hon'ble Chief Minister of West Bengal Sreemati Mamata Banerjee distributed 1000 Solar Lantern among the tribals of Jangalmahal. All those lanterns were supplied by Sulekha.

     


Rava Banabasti, Alipurduar, Jalpaiguri
The area development fund from MLA of Alipurduar, Jalpaiguri District was utilized for distribution of Solar Cookers (for the first time in the state of West Bengal the Area Development Fund of an MLA was utilized to provide Solar Cookers for community cooking solutions) and Solar Lanterns among BPL tribal community living in the Rava Banabasti, Jaldapara Reserve Forest – Sulekha being an active collaborator in the project.

    
MLA of Alipurduar Mr. Debaprasad Ray distributes Solar Cookers and Solar Lanterns among Rava villagers while the local crowd watches eagerly.


Sabrakone, Taldangra, Bankura
The second project followed in May 26th, 2012 at Bankura. FREED with WBREDA provided smokeless solar cooker to the Sabrakone Balika Vidyalaya Girls’ Hostel, at Taldangra within LWE Block to help the girl students coming from SC, ST and BPL families. Sulekha provided the logistics support and coordination. Several Solar Lanterns were distributed here as part of Sulekha’s CSR Program.


Photo shows Hon’ble Minister Sri Shyam Mukhopadhyay watching intently a demo on Solar Cooker at Sabrakone near Taldangra on 26-May-2012

 
Climate Change: Impact, Adaptation & Mitigation, Kolkata

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To develop an awareness and innovative policy and indigenous structure for creation of commodious life with zero environmental damages by focusing on countering climate change and transition to Low carbon sustainable and inclusive economic growth, FREED organized “ The program was inaugurated by Madame Abida Islam, Deputy High Commissioner for Bangladesh at Kolkata and Swami Atmapriyananda, Vice Chancellor, Ramakrishna Mission Vivekananda University, Belur Math, West Bengal. All the stakeholders, including academia, government, industries and civil society combined together to discuss, exchange ideas and take steps to safeguard the environment for a better future. Other partners and speakers included: National Council of Science Museums, Ministry of Finance, GoI, Ministry of Environment, GoWB, WBREDA, WBGEDCL, WBPCB, Global Change Program (Jadavpur University), School of Oceanographic Studies (Jadavpur University), American Center, Meghalaya REDA, Tripura REDA and WWF.

A collage of the Seminar

 
Seminar on Green Energy leading to Inclusive Growth, Kolkata

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The seminar aimed to address the different issues and identify ways in which the use of non conventional energy can lead to a sustainable and inclusive growth. It also tried to seek opportunities whereby the consortium of industry, academia, policy makers and government can be formed to ensure realistic applications which will address local needs and are community focused, environmentally friendly, financially healthy, and replicable. Other associates included: National Council of Science Museums, WBREDA, Coal India, WBGEDCL, WBPCB and West Bengal Waste Land Development Corporation Limited. Hon’ble MIC for Railways, GoI and several state cabinet ministers were also present.

A poster of the Seminar tells it all
 
From the Himalayas to the Bay of Bengal

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In October 2012, Sulekha and FREED organized a unique event – two cyclists and a tableau travelled from the Himalayas to the Bay of Bengal, covering a distance of some 1200 km. Starting from Alipurduar, the campaign touched places like Kochbihar, Falakata, Mainaguri, Malbazar Jalpaiguri, Siliguri, Darjiling, Raiganj, Maldah, Baharampur, Krishnanagar, Barasat, Diamond Harbour and Kakdwip. Innumerable villages, panchayats, schools and market-places along the route were also covered creating awareness over a very large area and population of West Bengal.

The event aimed at spreading awareness and sensitizing campaigns on: (a) Preserving our environment (b) Use of Solar energy (c) Rain Water Harvesting (d) Energy Conservation (e) Clean Energy covering more 11 districts of the state, many municipalities, panchayats, schools and colleges, Government offices and markets. This has resulted in a major positive impact in favour of Solar energy solutions in these region and a lot of enquiries are being generated regularly. Please note that this venture was also supported by WBREDA, Department of Environment (Govt. of WB) and Indian Oil Corporation Limited.

    
Utility of Solar Panels and Solar Energy being explained to interested onlookers at Kochbihar (left); school-children being introduced to Solar Lanterns at the Mall of Darjiling  (right).


        
A member of the tableau answers to queries from some inquisitive hermits near Gorumara National Park in Jalpaiguri (left); the tableau on its return journey from Kakdwip to Kolkata (right)

 
2nd International Kolkata Kite Festival 2012, The Maidans, Kolkata

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To usher in the Durga Puja festival, Department of Tourism, Govt. of West Bengal organised the 2nd International Kolkata Kite Festival 2012 at the Maidans on 15 October, 2012. To instill the idea of utilising more and more of Solar Energy and less and less of conventional energy among the  young minds who participated in the festival, Sulekha extended its support to make the event a grand success.

    
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'Matri Sakti', Kumartuli, Kolkata

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The clay modellers of Kumartuli in Kolkata, are always hard-pressed to complete their idols on time — be it sun or rain, be it light or darkness. So FREED, an NGO, supported by Sulekha, came forward to help the clay modellers by spreading the message of Solar Energy in the form of Solar Lanterns that can help them immensely in completing their assignments as per schedule no matter whether there is power-cut or not.

As a symbolic gesture, Smt. China Paul, the sole woman clay modeller at Kumartuli, was chosen so that simultaneously with the message of Solar Energy, the message of Women Empowerment (Matri Sakti) is also highlighted.

    
Shyampukur MLA Dr. Sashi Panja hands over a Sulekha Solar Lantern to Smt. China Paul (left); Smt. Paul painting the third eye of Goddess Kali and thus highlighting Matri Sakti (right).

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